Accounting Basics for Success in Business and in Life

Salepage : Accounting Basics for Success in Business and in Life

Arichive : Accounting Basics for Success in Business and in Life

Has Accounting always sounded like a foreign language to you?

Do Financial Statements add so much confusion to your life that you secretly avoid them?

If you are struggling to understand ‘the numbers’ as they say and have answered YES to ANY of these questions – You’ve come to the right place.

“Over 1,800 people have trusted this course to give them a good overview of the most important aspects of Accounts and Financial Statements”

This course is designed to give you must needed insights into the World of Accounts where we go over the building blocks of Bookkeeping, Accounting, Financial Statements and Ratio Analysis together.

There are Six Sections to this Course –

The First Section goes through Accounting Lingo and is perfect for beginners to start understanding the language of Accounts. This section is meant for people who have little working knowledge of accounts. This Section will help bring you up to speed with Basic Accounting Vocabulary. After all, if you were to learn any Language you would start with the ABC’s right?

In the Second Section – We go through what is called the Accounting Cycle (which in plain English simply means the process Accountants follow). If you’ve ever wondered what Accountants really do- you’ll get a sneak peek in this section. Plus, I give you a cool little trick to understand journal entries– the building blocks of accounting functionality. If Debits and Credits have ever confused you in school- you’ll never be confused again. Many people also get confused by the term Bookkeeping and don’t fully understand the functioning of Bookkeepers in the Business process and we also go over that together in this section. Once you know more about the Accounting Cycle you’ll uncover the mystery behind the numbers of your Business.

Section Three takes us away from the world of the theoretical into the world of the practical as we take the knowledge we have learned from Sections 1 & 2 and put it into practice by taking a deep dive and learning a Free Accounting Software called Wave.

In Section Four– we will look at and understand the 3 Main Financial Statements – The Balance Sheet, The Income Statement and the Cash Flow Statement. If you have not understood Financial Statements in the past and why they are so important – You’ve been missing out!  Understanding Financial Statements is a MUST for anybody who wants to make a dent in the world of Business. If you own a Business or ever plan to own one – Understanding how to read Financial Statements can take you from being a good business owner to a great one. They can take you from an Average investor to a Savvy one.

Section Five teaches you Ratio Analysis. Ratio Analysis allows you to thoroughly analyze a company’s performance using the companies Financial Statements. Learning how to calculate Financial Ratios can help give you quick and insightful information about companies.

Last, but not least we have all the commonly asked questions as part of an ongoing library assembled and put together in Section Six.

This course is made in an easy to follow, topic by topic format with plenty of quizzes to test your learning along the way. You will also be seeing a bit of my zany humor in bits and pieces so please find it in your heart to forgive me. After all, most accounting courses have put me to sleep and if that’s the kind of course your looking for then this course is not for you. This Course is also NOT designed to save your Marriage or get you a date with Katy Perry (Or Brad Pitt if you prefer). See, I warned you about my zany humor, didn’t I?

Apart from any of the humor – more importantly – This Course WILL give you a Good rundown into the world of Accounts – something which I believe will help you and your business in many ways throughout your lifetime.

With Best Regards,

Uday Gehani

What is Internet Marketing?

Internet Marketing Explained

Internet marketing is the promotion of a company and its products or services through online tools that generate leads, drive traffic, and boost sales.

Also called online marketing or digital marketing, internet marketing relies on digital channels to distribute promotional messages.

Internet marketing is an umbrella term that covers a wide range of marketing strategies and avenues.

From emails, search engines, social media posts, and blog articles, there’s one common theme among all of these tactics: They all focus on delivering content.

With content marketing, gone are the days of hopeful sales pitches and traditional marketing.

Now, businesses can target their audience with pinpoint accuracy and provide useful information that resonates.

This is perfect because that’s exactly what today’s consumers want.

People don’t want to hear about products and services that don’t interest them.

From installing adblockers to clicking on “Skip Ads” buttons, today’s shoppers are more discerning about the information they’re willing to consume.

Content marketing delivers meaningful information that solves users’ problems and is accessible on consumer demand.

Content Marketing vs. Traditional Advertising

Can you believe there was a time when salesmen knocked on strangers’ doors to sell encyclopedias?

Today, we don’t even like it much when our friends knock on our doors unannounced.

The fact is, traditional marketing (or selling) doesn’t work anymore.

Its approach is to essentially push products and information onto people to pressure them into buying.

And frankly, people are over it.

You know it’s true because you yourself have been bombarded with radio ads, television, commercials, billboards, and even phone calls touting products that don’t interest you in the least.

While traditional ads may still work in some situations, the internet has changed the way consumers shop.

Now, armed with infinite amounts of information at their fingertips, users can take a more proactive approach to finding solutions to their problems.

They can search for the products that meet their needs — and avoid the ones that don’t.

We can all agree that ads are annoying. They interrupt our focus and take us away from our journey of finding content that is actually useful.

Not only that, they’re no longer the way people want to learn about new products.

Rather than intruding in consumers’ lives, brands and marketers need to take a different approach.

They should ask questions first and give answers second, rather than the other way around.

That’s where content marketing comes in.

Brands can research the specific needs of their target audience and create tailored content that inspires, educates, or alleviates a problem for their prospects.

Through a series of searches, people can find that online content on their own terms, rather than having it forced on them.

If the content provides value, they’ll keep returning for more.

With content marketing, the user is in the driver’s seat. They decide whether they want to engage with the brand and share the information with their social network.

This enables businesses to develop deep, meaningful relationships with their audience that are based on trust and authority.

When they decide they’re ready, those loyal followers can convert to leads – on their own terms.

This is what happens when you put the consumer’s needs above your own.

When you deliver content with the intention of providing valuable information, you’ll be rewarded with their business (and their loyalty) in the end.

Fundamentally, that is what internet marketing is all about.

But Why All the Hype Around Internet Marketing?

You understand what internet marketing is and how it’s beneficial for your brand.

But what’s with all the hype around it?

Internet marketing isn’t just a fad. It’s a proven winner.

Here are some reasons why brands and marketers are shouting it from the rooftops:

• By the end of 2021, the global content marketing industry is expected to reach $412 billion.
• Consumers who read a piece of brand content are 131% more likely to buy from that brand versus consumers who read no content.
• Fully 49% of B2B buyers said they are relying on content now more than ever to make purchase decisions.

If that wasn’t enough proof, I can tell you from personal experience that content marketing is highly effective.

I’ve seen my own small business grow in ways I never could have imagined, so we focus 99% of our efforts on content marketing.

Accounting Basics for Success in Business and in Life

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